Our Story

Founded in 2010, Flomotion is a Florida-based lifestyle brand, offering surf and outdoor clothing for men and women. Combining a love of action sports with fashion, music, and design, Flomotion is for people who are committed to living a laid-back and active lifestyle. An oxymoron we live by.

With a fresh array of men’s and women’s fashions, our catalog is designed in-house and ranges from shirts and hats to swimwear and accessories. Our products are found in retail locations across the United States primarily in surf, skate, and specialty stores. In addition to clothing, Flomotion has a vast family of artists, athletes, and adventurers, who represent the brand globally.

Our mission is to motivate and inspire people to draw their own line. Go with the FLO!